The full partnership

For businesses running ads, social, and search as three separate efforts, ready to put all of it under one plan with one person accountable for the result.

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What is included

Everything in organic marketing. Quarterly strategy, the calendar before the month starts, content written and designed and published, email, Google Business Profile and local search, the monthly report, and direct access to me.

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Paid media. Meta and Google campaigns managed against a defined objective rather than a spend target, which means we agree on what a result is before any money goes out. Budget, creative, targeting, and ongoing optimization, reported in the same monthly page as everything else.

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Website copy and landing pages. The pages the rest of the marketing points at, written to convert the traffic being sent to them. This is the piece most businesses skip, and it is usually the reason the other channels underperform.

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Blog and SEO content. Published on a set schedule and built around the terms your customers actually search, rather than the terms the industry uses.

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Campaigns and launches, run end to end. A new service, a seasonal push, an event. Planned, built, published, and measured, without it landing on your desk.

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What a month actually looks like

Same rhythm as organic, with two additions. Paid media is monitored continuously rather than monthly, so budget shifts and creative changes happen inside the month without waiting for a review. And every quarter we reset the plan against what the numbers showed, which usually means moving effort toward whatever is working rather than adding more of everything.

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Two women working together at a desk with notebooks, papers, and a computer in a bright room with a white brick wall. 
Every channel is judged against one goal instead of its own. Social is not measured on engagement if the goal is bookings. Ads are not measured on impressions if the goal is inquiries. When something underperforms, the effort moves rather than the target.

The part that makes this different

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Starting at $2,500 a month, depending on how many channels you need, how much you publish, and the size of your paid media budget. Ad spend is separate and goes directly to the platforms rather than through me. The initial term is three months and it is month to month after that.

The investment

Work With Us

  • No. Some clients on this tier are here for the website and campaign work rather than paid media. The scope goes in writing in the proposal.

  • You do. I work inside your accounts, and if we ever stop working together you keep everything, including the history.

  • You hear it from me before you notice it in the numbers. Then we either change the approach or move the budget somewhere that is working.

Common questions