Marketing only compounds when someone is actually running all of it.
Most businesses are not short on effort. They are short on one person who sees every channel at once and decides what happens next.
Organic marketing
For businesses posting when someone remembers to, ready to have content, email, and local search handled on a schedule they never have to think about.
$1,200
The full partnership
For businesses running ads, social, and search as three separate efforts, ready to put all of it under one plan with one person accountable for the result.
$2,500
Project work
For businesses whose brand or website is holding everything else back, ready to fix that first before committing to a monthly partnership.
$TBD
How it works →
01. Let's talk
Thirty minutes on a call about your business, your goals, and whether this is a fit. If it is not, I will tell you on that call.
02. The plan
You get a written proposal with the scope, the price, and exactly what I will measure. Nothing starts until you have all three.
03. The work runs
Content written, designed, and published, ads managed against a target, search kept current. You approve the month before it starts.
04. You stop carrying it
Marketing stops being the thing you keep meaning to get to, and starts being the thing you check once a month and move on from.
What each one actually covers
Content, social, email, and Google Business Profile, written and designed and published for you. Your calendar is delivered before the month starts, so you approve everything ahead of time rather than reacting to it. The result is a business that shows up consistently without anyone on your team having to remember to make it happen.
See what is included
Organic marketing
Everything in organic, plus paid media managed against a defined objective, website copy and landing pages, and campaigns run end to end. Strategy is reset every quarter against goals we agree on together. The result is one plan instead of five disconnected efforts, and one person who can tell you what all of it did.
See what is included
The full partnership
Brand strategy, a website build, or an audit of what you already have, priced on its own. This is for businesses that need a foundation in place before a monthly partnership makes sense. The result is that you stop paying to promote something that was not ready to be promoted.
See what is included
Project work
Partnerships start at $2,500 a monthMarketing that is actually run changes what your business can do next
The comparison most owners make is a part time coordinator, so it is worth being clear about the difference. A coordinator can execute one or two channels and still needs someone else to set the strategy, decide what gets measured, and write in your voice. This is the whole function, including the part that decides where the effort goes.
Where you land depends on how many channels you need, how much you publish, and whether you are running paid media. You get a real number in a written proposal after the call rather than a range.This is the point where marketing stops being an expense you approve and starts being the thing that decides what your business can take on next.
I do not promise rankings, because nobody can promise them honestly. I do not take on more clients than I can write well for, so if I am full I will tell you. I will not work with two competitors in the same market.
None of that costs me anything to say, because the alternative is taking on work I cannot do well and losing you in six months anyway.
You will get my honest read, not a pitch
-
Yes. Strategy and writing are always me, Kayleigh runs execution, and you will never be handed to an account manager.
-
About 1 hour a month once we are running, plus the onboarding calls in the first two weeks. You approve the calendar before the month starts, and you approve anything that makes a claim about your business. Everything else happens without you.
-
You see the whole month before any of it publishes, so nothing goes out that you have not approved. If something is wrong I rewrite it, and if the same note comes up twice I change the standing rules for your account so it stops happening.
-
Paid media and Google Business Profile can move within weeks. Content and search build over one to two quarters.
-
The initial term is three months, and it is month to month after that.
-
Sometimes it does. If their real job is something else, I usually take the strategy, the calendar, and the work they never get time for.
-
A content calendar before the month starts, everything written and designed and published on schedule, and one page of numbers at the end covering what ran and what it produced. It takes about four minutes to read.
-
We review it every quarter when strategy resets. Clients have added channels and dropped them, and neither requires starting a new agreement.
Frequently Asked Questions
Shawn Hofstetter, 308 Striping